Project Three: Treasuring Time

The treasuring time project was given to create an object that would celebrate, record or remind its user about a treasuring time but the object should go beyond traditional memory preserves. In response to the project aim, I made wire tree for reminding 'Christmas card exchange' moment. I have done many experiments with different sizes of wire to find proper size for my product. Through all the experiments I choose 1.25mm wire size as it is strong enough to hold a Christmas card and still flexibly easy to bend by hand.

Basically the wire tree suppose to place on a dinner table on Christmas Eve (could be any memorable day as well). And each family member writes down a Christmas card for other family members and hangs it all together on the wire tree before starting dinner. During dinner time, every family member exchanges their Christmas card and enjoys the memorable day together. The idea behind Christmas card exchange should be reminding each other’s treasuring moment and enjoying the Christmas spirit in an interactive way through the wire tree.

Task 6: Video Reflections (Designing Dream Machines)

Basically this video shows how the real design industry process and operate through many different steps within in-depth consideration and response to client’s request. I was very surprised that designer can not design a product as their wish but should follow the client’s request, even though their client does not have practical design knowledge. Probably some designers will be stressed when they have to design a product against their wish. However the video remains that designer always has to respect their client’s decision whether or not they like it, because it is essential rule between client and server.

This video was very informative for industrial design student. It was good opportunity to see real working environment and gain indirect experience of industrial designer’s life. After watching this video, my perspective of industrial designer has changed a bit. But It is still helpful to think beyond and see the real design world in a right way.

Task 4: Bad Design

Here is the control panel in the elevator of Old Main Building in UNSW. I often feel inconvenience when I use this elevator. Imagine that you are standing elevator and you push the button for the 2nd floor to go up to your classroom. Nothing happens. The button doesn’t show any response to user request.

I saw someone get on the elevator and push the button. The elevator doesn’t show any response. He tries pushing some of the other floor buttons. Still nothing happen. He begin to wonder whether the elevator is working or not, but a few seconds later he realised that it works and the elevator will stop every floor..... What a bad control panel!

Another problem is it’s hard to find the current floor number because the very tiny small size number shows the current floor level. Basically the display is not clear and distinguishable to communicate with users.


Design suggestion
The elevator does not communicate well with users and it makes confusion when people get on the elevator and push the button. To avoid this confusion, the control button should show some response to user request as illuminate a button or emit a soft ticking sound.

Project 2: Postal Presents (Pen Holder)

The postal presents project was given to create a flatpack that can be transformed from 2D to 3D object and sent through the mail in an ordinary C4 (229mm x 324mm) envelope. In response to a project aim, I have created a stylish curvy-shaped pen holder. I used many different types of materials for the experiment and found out an aluminium sheet was a proper material for my product. The concept of the product was aimed to design a pleasurable appearance, easy to assemble, and multi functional product.

This pen holder is a unique curvy-shape holder unlike any you have seen. It consists of 5 stripes attached to a flat sheet, so that you can just band each stripe and put it into each slot. It is very easy to assemble and can be done in one single step. This pen holder can be contained 9 pens with various sizes from pencil to marker and also provide a memo holder function for user convenience.

Project 1: Experience Enrichment (Cone Hammer)

I believe that design shouldn't be only solving problems, but rather bring beautification of our living environments. In line with the deep consideration, I have designed the cone hammer targeting for the single female consumer. possessing the look of a sculpture, this cone hammer can easily match well with furniture and walls. This unique vertical design ensures that it doesn't have to hide anymore.

My target is single female consumer age between 25 and 30 years. These women have very good higher education background and had few years of working experience in well reputated international company. They earn quite a lot of money and can afford everything they want. These women have a good sense of interior design and love decorating their home interior. they like to have stylish item as well as fancy product designed by famous designer. Trendy interior design magazines are one of their favorites.

Cone Hammer is a stylish cone-shape hammer unlike any you've seen before. it would provide an enriched experience for my target consumers. This hammer has an elegant, sculptural form that can be left on display in your living room such as table, shelf, or desk as part of your interior.

Task 5: Video Reflections (Annie Leonard: The Story of Stuff)

After watching a video, Annie Leonard reminds me that how we destroy the natural resources terrifically these days. According to the research on her video, we consume and waste natural resources more than twice compared to 50 years ago. Even though the world’s population grew and industrial revolution brought mass production system, it is still not excusable for our next generation.

As an industrial designer, we should carefully think about what materials we use and how they affect the world environmentally. It is important to make a product more functional and nicer, but on top of that, let’s think about how we can design and promote a product not to being waste but save for our environment.

Task 3: Product Sketching

Australian International Design Awards
FLAIK
Designed by CMD Product Design and Innovation


Inspired! Design Across Time
Anniversary Vase
Designed by Alvar Aalto

Modern Times: Modernism in Australia
Talking Chair
Designed by Robin Boyd

EcoLogic: Creating a Sustainable Future
Axis Electric Kettle
Designed by Gerry Mussett & Paul Taylor

Task 5: Video Reflections (Paul Bennett: Designing Details)

Paul Bennet gave me interesting ideas and tips how simple and small things can make a big impact. In the video, Paul Bennet explains that design does not always have to be grand and impressive, but can bring an innovative solution for better product. Designing is not just a process of making a product look nicer, but to do their role in any situation.

Paul Bennet shows that design innovation is not just about spending money and times in R&D, but simple acts and observations can make a significant difference.

Task 5: Video Reflections (Yves Behar: Creating objects that tell stories)

Yven has a strong passion for design, and reflecting his own value into the product. In the video, Yven talks about how important is the value in design. He said that as designers, we need to think about how we can create relationship between our work and world, and bring the value to our business, company, and users.

I truly agree that the value we put into product brings greater value to the world and eventually change the world. Yven’s video was really helpful and it provides me a great perspective to see the value beyond the skin.

Task 5: Video Reflections (Ross Lovegrove: Organic Design)

Ross Lovegrove has a strong passion in his organic designs and use of unlimited materials. Lovegrove looking at the elegance of nature elements and creatures for creating a unique product. Through his astonishing products, I was really inspired how nature element can reflect into design and make a product so beautifully.

I found the video of organic design by Ross Lovegrove incredibly informative because it has helped me to expand my perspective and understand a new way of design. Lovegrove’s designs are extremely simple and minimal shape but yet to remain his own philosophy and characteristic into product. Probably this is the reason why Ross Loegrove became a very successful designer world widely.

Task 5: Video Reflections (David Kelley: Human centred design)

After watching the video, it gives me a striking idea how “Human-Centered Design” can impact on our new generation. David Kelly said that product design has become less about the hardware, but more about the human-centered.

I truly agree that human-centered design has become such a dominant theme in design that we have to consider it for designing a better quality of life.

Task 2: Good Design > Adiri Natural Nurser Baby Bottle

Adiri Natural Nurser Baby Bottle
Client: Adiri (U.S.)
Design: Whipsaw (U.S.)

The Adiri Natural Nurser is a soft, simple and safe improvement on the baby bottle. This bottle contains neither BPA nor phthalate and combines the appearance of a natural breast-like shape with a soft feel. With two parts and a protective cover, the Adiri Natural Nurser has a wide bottle opening that makes it easy to fill and clean. The cap contains an integrated petal vent so the bottle itself can breathe, reducing bubbles that may cause colic.

The Adiri Natural Nurser Ultimate Bottle is 100% polycarbonate-free and bisphenol-A free, and retains the features babies and parents love in the Breastbottle® Nurser, as well as offers the latest high quality materials, a graceful design, and the new Fill, Twist and Feed™ system, engineered so that a parent or caregiver can quickly prepare a bottle, even with a hungry infant under one arm.

A sleek cover protects the bottle from getting dirty and keeps the nipple from leaking during transport. The Adiri Natural Nurser comes in three stages for three different flow rates. Each stage holds 8 oz. of fluid and is dishwasher safe! Adiri Natural Nursers can also be boiled or sterilized using a basic sterilizer.

LINE: Simple flowing lines creating a feeling of smooth and a natural feeling.

FORM: Simple, soft, and safe.

SHAPE: The shape of bottle and nipple are simple and truly like a mother’s breast for soothing for a baby.

BALANCE: The overall design of the bottle is well balanced. It gives a feeling more stable and safe on a flat surface.

TEXTURE: The baby bottle looks very soft and safe due to high-quality and natural breast-like materials.

COLOUR: The Adiri Natural Nurser comes in three different colours for three different flow rates: White - Slow Flow, Blue - Medium Flow, and Orange - Fast Flow.

CONTRAST: The distinctions between bright colour of the body and white natural colour of the breast.

Further information about the Adiri Natural Nurser Baby Bottle on these websites:

http://www.adiri.com/products_html/natural_nurser.asp
http://images.businessweek.com/ss/08/07/0717_idea_winners/82.htm
http://www.whipsawinc.com/whipsaw/whipsaw.html

Task 1: Shape of a Scent